Spotify · Experience Mission, Sharing & Social
Senior Product Manager - Sharing & Social
RemoteSeniorStockholm, Stockholm, SwedenApplications closedB2CPlatformAI/ML
Our Take
Own Spotify's social sharing and off-platform presence, driving growth and new connections.
What you’ll do
- Own end-to-end vision/roadmap for content sharing
- Shape strategy for sharing, social formats, growth loops
- Explore emerging platforms and user behaviors
- Identify opportunities at audio/social culture intersection
- Define success metrics for sharing impact
- Build relationships with external platform partners
- Collaborate with BD and cross-functional teams
- Lead cross-functional teams (eng, design, data, research)
What they’re looking for
- 5+ years consumer product management
- Deep understanding of social platforms
- Experience with external partners
- Data-informed decision making
- Growth loops or sharing features experience
- Curiosity for AI in user experiences
What you get
- Flexible work location (EMEA)
- Work within Central European/GMT time zone
- Opportunity to shape future user experiences
Skills & Focus Areas
- roadmapping
- stakeholder management
- data analysis
- experimentation
- growth loops
- AI product development
As posted by Spotify
In the Experience Mission, we design Spotify’s consumer experience—end to end, moment to moment, across every screen, platform, and partner integration. On this team, our mission is to show up wherever people are being social — across the platforms, surfaces, and moments where they're already expressing themselves and connecting with others — and make it effortless to bring audio into those moments. That means being present in the feeds, messages, and communities where culture moves, giving listeners the tools to express who they are through what they hear, and creating the loops that turn shared content into a new connection, a new fan, or a new Spotify user.
About the team
The team sits within PPX and owns Spotify's sharing surfaces and off-platform social presence: from the core share sheet to partner integrations, social formats, and the growth loops that bring new listeners in. You'll work closely with platform partners, business development, feature-owning teams and cross-functional engineering and design teams. In this role, you’ll shape how Spotify shows up across the social platforms of today and the future. You’ll be the face of product across our social strategic partners, while owning end-to-end product execution.
What You'll Do
Own the end-to-end vision and roadmap for how Spotify content is shared, discovered, and amplified across platforms
Shape the strategy for sharing, from core sharing functionality to new social formats, collaborative features, and growth loops
Explore how emerging platforms and evolving user behaviors influence sharing, especially across Gen Z and global audiences
Identify opportunities to position Spotify at the intersection of audio and social culture through new product bets
Define clear success metrics to understand how sharing drives acquisition, engagement, and retention
Build strong relationships with external platform partners to unlock new integrations and experiences
Collaborate with Business Development and cross-functional teams to translate partnerships into meaningful product outcomes
Lead cross-functional teams across engineering, design, data, and research, creating clarity and momentum
Bring forward new ideas on how AI can enhance sharing experiences, from personalization to content creation
Who You Are
You have 5+ years of product management experience working on consumer-facing products at scale
You understand how content spreads online and have a strong perspective on social platforms and digital culture
You’ve worked with external partners or platform ecosystems and can translate those relationships into product impact
You build trust across teams and bring people together to move complex work forward
You’re comfortable using data to inform decisions, including experimentation and user behavior analysis
You communicate clearly and adapt your message depending on the audience
You have experience building or contributing to growth loops, sharing features, or social-driven products
You’re curious about how AI can shape future user experiences and are eager to explore its potential