B2B Marketing Coordinator
Our Take
Manage the B2B product and offer lifecycle for Orange Moldova's telecom and IT IS services to drive revenue growth and customer retention.
What you’ll do
- Manage the product lifecycle for the B2B market segment across telecom and IT IS services
- Develop business cases, pricing strategies, and go-to-market plans
- Design customer lifecycle programs focused on acquisition, retention, expansion, ARPU/ARPA growth, and churn reduction
- Lead cross-functional product launches and campaigns with Sales, Technical/IT, Finance, Legal, and Communications teams
What they’re looking for
- Bachelor’s degree in Marketing, Business, Economics, Telecommunications, or related field
- 3–5 years of experience in marketing or product management
- Fluency in Romanian, English, and Russian
- Strong analytical skills and experience with CRM, BI platforms, and financial modeling tools
What you get
- Unique learning experience in the company
- Working experience with great potential for growth
- Competitive salary
- Wide range of benefits
Skills & Focus Areas
- Product Management
- Business Case Development
- Pricing Strategies
- Go-to-Market Plans
- Sales Enablement
- Customer Lifecycle Programs
- CRM
- BI Platforms
- Financial Modeling
- Agile
- PMI
As posted by Orange SA
Publication date : Sep 03, 2026, 12:00AM
Orange Moldovais looking for a new colleague to fill in the position ofB2B Marketing Coordinator.
The objective of this job is to manage the B2B product and offer lifecycle, develop customer value initiatives, and coordinate marketing projects that drive revenue growth, customer retention, and market competitiveness for telecom and IT&IS services.
what you will be doing:
- manage the product lifecycle for the B2B market segment across telecom and IT&IS services
- develop business cases, pricing strategies, and go-to-market plans, including sales enablement materials
- define communication strategies, brief creative teams for campaigns, and coordinate website content updates for product visibility
- design customer lifecycle programs focused on acquisition, retention, expansion, ARPU/ARPA growth, and churn reduction
- create personalized offers based on customer usage patterns and lifetime value
- lead cross-functional product launches and campaigns together with Sales, Technical/IT, Finance, Legal, and Communications teams
- monitor KPIs, analyze campaign and product performance, prepare ROI analysis, and recommend optimization actions
- track market trends, competitor activity, and customer needs, while supporting Sales with proposals, training, and competitive insights
what we are looking for:
- bachelor’s degree in Marketing, Business, Economics, Telecommunications, or a related field; MBA is an advantage
- 3–5 years of experience in marketing or product management; experience in telecom or technology sector is strongly preferred
- fluency in Romanian, English, and Russian
- solid experience in product management, including business case development, pricing, and revenue growth responsibility
- strong analytical skills and experience working with CRM, BI platforms, and financial modeling tools
- project management knowledge, preferably with Agile or PMI methodologies; PMP certification is a plus
- customer-oriented mindset, excellent communication and presentation skills, and the ability to work effectively across multiple teams
what's in it for you:
- a unique learning experience in our company
- working experience with great potential for growth
- competitive salary
- wide range of benefits
At Orange, only your skills matter.
Regardless of your age, gender, background, origin, religion, sexual orientation, disability, neurodiversity, or appearance, we actively encourage diversity within our teams, as it is a collective strength and a driver of innovation.
Orange is a disability-inclusive employer: please feel free to let us know about any specific needs you may have.