
eCommerce Business Manager - Brands - 12 Month FTC
Our Take
eCommerce Business Manager driving commercial performance and digital journey for Premium Brands and Seasons.co.uk at Next PLC.
What you’ll do
- Drive commercial performance, digital customer journey, and site trade for Premium Brands and Seasons.co.uk
- Optimize search, navigation, and product page features across NEXT and Seasons.co.uk
- Monitor user behavior, analytics, and sales funnel performance to deliver weekly updates
- Lead a Test & Learn strategy to optimize Add to Bag rates, boost conversions, and lower return rates
- Serve as primary owner of style guides, allowables, and customer-facing attribution
- Maintain relationships and manage trade terms with key brands
- Identify and drive AI and automation solutions to streamline admin tasks
- Partner with Data, Development, UX, SEO, Content, and external partners to execute commercial tech upgrades
What they’re looking for
- Experience as a Trading Manager or Senior Trading Manager in eCommerce or Retail
- Strong understanding of analytics, user behavior, and eCommerce trends
- Experience collaborating with cross-functional teams and managing third-party platforms and vendors
- Analytical mindset with ability to interpret data and implement data-driven strategies
- Excellent communication skills for technical and non-technical stakeholders
- Familiarity with A/B testing methodologies and continuous improvement
- Proficiency in eCommerce platforms and analytics tools
What you get
- Competitive salary range
- Great benefits
Skills & Focus Areas
- Funnel Optimization
- Data Analysis
- Brand Relations
- AI Automation
As posted by Next PLC
We are looking for an eCommerce Business Manager to join our eCommerce UK Trading team! Based at NEXT Head Office in Enderby, with a competitive salary range and alongside great benefits!
The Role:
The Premium & Seasons Business Manager drives the commercial performance, digital customer journey, and site trade for both Premium Brands on NEXT and the subsite, Seasons.co.uk. This role balances data-driven funnel optimisation, cross-functional collaboration, strategic brand relations, and AI innovation to expand capacity and scale overall sales growth.
What You’ll Take On:
Onsite Trading & Funnel Optimisation
- Act as the subject matter expert on the full customer journey, optimising search, navigation and product page (PLP/PDP) features across NEXT and Seasons.
- Conduct regular site walks and review funnel data daily to make commercially sound trading decisions.
- Utilise Seasons.co.uk as an innovation testbed to amplify the luxury experience before scaling successful initiatives to NEXT.
Data Analysis & Performance Reporting
- Monitor user behavior, analytics and sales funnel performance to deliver weekly updates and reactive in week trading insights.
- Lead a Test & Learn strategy to optimise Add to Bag (ATB) rates, boost conversions, and lower return rates.
Product Attribution & Governance
- Serve as the primary owner of style guides, allowables, and customer-facing attribution to maintain high standards and improve discovery.
- Educate and inform Third Party (TP) clients on all new and updated attribution rules.
Brand Relations & Marketing Integration
- Maintain relationships and manage trade terms with key brands (e.g., adidas, Converse), while providing data backed insights for new brand onboarding negotiations.
- Act as the primary eCommerce contact for internal Premium & Seasons product teams.
- Partner with Marketing on brand tiering, imagery recommendations and multi department coordination for major promotional moments.
Innovation, AI & Automation
- Identify and drive AI and automation solutions to streamline admin tasks, free up team capacity, and improve PDP/PLP accuracy.
- Conduct regular market and competitor reviews to identify emerging trends and assist in scoping technical requirements.
Cross-Functional Collaboration & Team Leadership
- Partner with Data, Development, UX, SEO, Content, and external partners (Bloomreach, Google) to execute commercial tech upgrades.
- Directly line-manage a team, deputise for the Brands Business Owner, and share expertise across the wider trade team.
What You’ll Bring:
- Experience working as a Trading Manager / Senior Trading Manager, within eCommerce or Retail.
- Strong understanding of analytics, user behaviour and eCommerce trends
- Experience in collaborating with cross functional teams and managing relationships with third-party platforms and vendors.
- Analytical mindset with the ability to interpret data, identify trends, and implement data driven strategies.
- Excellent communication skills with the ability to convey complex ideas to both technical and non-technical stakeholders.
- Familiarity with A/B testing methodologies and a commitment to continuous improvement.
- Ability to work in a fast-paced environment and adapt to changing priorities.
- Proficiency in using eCommerce platforms and analytics tools.
- A passion for delivering an exceptional shopping experience and a customer centric mindset.